Greetings from Cleveland

A VIDEO POSTCARD

Finding inspiration for an edit can come in many different ways. My first visit
to the beaches of Cleveland Ohio inspired me with its historic looks.PC03

I looked for some old postcards that captured that feel. A “Video Postcard” seemed like the best way to showcase my water footage and skyline views from the beach.  You never would expect this kind of beach by a city like Cleveland.

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The city park at Edgewater Beach reminded me of South Beach with the Art Deco Architecture and like Southern California with the ethnic neighborhoods.  There are all kinds of unique shops and eateries.

All in all it is quite a scene and well worth the visit. I can only imagine how strong the surf could be on a larger swell.

Couch Level View

So much for the view from 30,000 feet. From where I am sitting it looks like Social Media and Internet TV should be turning the broadcast and cable world on its ear.

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Take control of your life by viewing what you want when you want. Find your favorite shows online and enjoy having unlimited online channels and viewing opportunities. Your Cable Provider licenses and sells its programs and content. This makes the selection limited because of this bias. You can move your Internet Connection to the TV and take advantage of a larger, less expensive free market. If you cut the cord from your cable provider you will be in charge of when and where you would like to watch your favorite programs.

Do some online research, that’s what I did:

Roku.com get internet on your TV.

Chromecast Play your tablets and smartphones on your TV.

Subscribe or order TV SHOWS and MOVIES from NETFLIX, AMAZON, ITUNES and HULU.

Find FREE SHOWS! Go to the shows website or Network/Producers Website. YouTube has a free TV Show section.

Here are a couple of articles that I like:

How to find some Internet TV Shows

Gadgets to get Internet on your TV

Contact me about getting a Social Media Advertising Campaign started or for help on cutting the cable and going after all of this great content.

 

Promote your Book’s Brand with a Video Book Trailer

I am now producing book trailers to help authors better identify their books.  The premise is simple, we present highlights of the written word in a short inspirational video.  This valuable tool lets consumers get an idea of the book without having to read anything.

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Lets face it, time is our single largest commodity.  Once it is spent you cannot get it back.  The emergence of “E-Publishing” has been a renaissance for writers and has leveled the playing field between publishers and authors.  As an author/writer you can promote and market your book through social media using a book trailer.

Our time is flooded with impressions and advertisements.  Many of us spend time online and are inundated with posts on Facebook, Twitter, Blogs and the like.  A book trailer  can make you stand out from the clutter.

Once you get someone’s attention with your book trailer you must be sure to direct them to your personal website or blog.  This is your turf and it must contain all the information about you, your writing and your publications.

Pay attention to how you post and where you post.  Create your own video site on YouTube, Vimeo or on Facebook.  Embed the book trailer on your blog or website and then post to social media from your website.  That way the source code and digital bread crumbs will lead prospective customers back to your website.

Technology Outpacing Operators

My career spans an interesting time period.  When I graduated from UNC-Chapel Hill with my degree in RTVMP (Radio, Television and Movie Production) it took an entire tractor cameraMantrailer full of equipment to run a decent production and video cameras still used picture tubes.  I had solid skills on all sides of this.  My first camera was a DXC3000K Manufactured by Sony and was a first generation CCD (charge-coupled device)style camera and my footage looked much better than the network standard at that time.  When computer editing came out in the early 90′s you got a virtual computer based program that mimicked the hardware I was used to using.  This gave me an excellent point of reference to learn and master computer editing and video encoding standards.

Truth in Broadcasting as shown to me by Mark Davis

I moved to Wheeling WV in 1992 and met an old school journalist by the name of Joseph Tarantini.  His ‘on-air’ name was Mark Davis and he had worked at WTRF since the early days of television.PressPass Back then all reporters and announcers with ethnic names would change them to something that sounded mainstream for the time.  He was a treasure trove of information and had been under-utilized by the station.  I worked weekends (the most unpopular shift) with him.  It was great to learn pure journalism and how to report by just the facts.

Over time he and Igarnered some acclaim AP_Thumb and moved onto travel reporting.  We figured it to be a great way to travel on the stations dime, while providing a valuable service. Viewers enjoyed the “Tri-State Travel Series”.  Most destinations were to be reached in one tank of gas.  It was one of my career highlights to win an AP Award for Photojournalism under his tutelage.

Mark passed away in 2011 and I will never forget the valuable skills he taught me.  I will miss his engaging conversations and unbiased view of the world.  Here are a few of the segments we produced in no particular order.  They are all stand alone complete reports.  Just click on the image:

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Telecom Marketing

I have worked on all angles of the industry from soup to nuts.  This includes Sales and Marketing.  Good Product Knowledge leads to successful Marketing and increased Sales.

web_estateThis Ad ran on the back cover of the Wheeling Chamber of Commerce Directory.  I loved buying that Ad Space.  Anytime you can appear on the cover of an industrial publication you gain instant credibility.  Here are some of the TV Commercials that I have appeared in:

Boy Scout Snowboard Program

I work as a Snowboard Instructor at the Oglebay Resort in Wheeling WV and at 7 Springs in Champion PA.  This season I got to work with a group of 13 Pittsburgh Area Boy Scouts in Jumperpursuit of their Snow Sports/Snowboarding Merit Badge.  This 5 Week Program was very rewarding  because we got to see these guys progress over a compressed time period.

Steve Draper, Nathan Tedjeske and I got to work hands on to get these guys down the hill in grand style.  We started with the basic elements of riding:  Balance, Edging, Rotation and Pressure.  Using the terrain and specific riding drills these elements were reinforced with Instructor Feed Back and Riding Analysis.

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Here is a short ten minute video of our last day:

I took some photos and have them posted on my Public Facebook Page also:

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Please call Oglebay @ 304-243-4049 or 7 Springs Resort @ 800-452-2223 and Request Me for a Private Lesson.  I specialize in Video Analysis.

Action Sports Production Timeline

My first TV Interview was with Steve Caballero in 1985 in Raleigh NC at the Endless GrindPDVD_032 Skateboarding Competition.  I invited my surfing friend and former world champion free-style skateboarding champion Reggie Barnes to our TV Studios at the University of North Carolina in Chapel Hill for my Senior Project.  I began producing Surfing Segments for ESPN in conjunction with Surfer Magazine in 1987.

During the 90s I produced a series of Feature Length Action Sport Films called East Coast Motions.  Volume II, Hatteras Surf Feast was released internationally and funded a winter ECM02at Snowshoe WV and the creation of Volume III, “Cheat Mountain Shredders”.  I began producing and streaming video for the internet in 1997 and actively used, the Action Sports Industry to market and brand one of the First International Internet Services.

My love of Digital Media has led to work with MTV, Hurley and Monster Energy.  I have a passion for production and an eye for detail that crosses all demographics.  My TV Program, Eastern Extreme gives me the opportunity to mentor and work with many independent and up and coming photographers.  Many of my Action Sports Segments air on Havoc TV.E2

On Location — Chapel Hill NC

Being in the right place at the right time can get you some great subject material.  I used to hitch-hike back1372254077-HitchHiking (1) and forth between Chapel Hill NC and Kill Devil Hills NC during my college years.  One time a guy in an old rusty cadillac picked me up.  His license plate said “Jack and the”  Turned out to be none other than the musician3586584785_9a35d632fd_b featured in this video; “Michael Kelsh”. We struck up a conversation about who we were and what we did.  When it came time for a senior project for school I rang him up and we scheduled the shoot.  Fellow students LeeAnn Woodard and Jim Kinney contributed to the production.  Michael was playing for Southern Culture on the Skids at the time and he invited some of them to appear in the video.  It was fun setting up different scenes all over the area.  When we revealed it in class it became an instant hit.

 

Boneshakers MTV Video Release Party

I shot this video in the fall of 1987 after acquiring my first professional video camera.  The video was edited with Jody and Mike from Atlantic Video Production of Virginia Beach.  Atlantis02This was during the early days of MTV and an up and coming band from Virginia Beach had just released their first MTV Video.   We used a strobe effect on the low-light footage and mixed in a variety of handheld POV Cut-Away Shots.  The music was recorded from a live feed from their audio mixer.  

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